ASSET MINING
Broadcasters and distributors are sitting on catalogues that contain series and IP that have proven success in years past. Most of that material is in the form of programs that have been exploited in in distribution, but now, because of the changes in technology, exist in obsolete formats that render them unsellable (4x3, black and white, etc.).
The heart of that material may still contain IP that can be updated, modified and adapted to create new versions, spin offs and formats in other genres if it’s identified, sourced and adapted properly. This approach can reduce the time and cost of development, increase the chances of a program’s success and unlock the value of resources that have hidden from view.
Green production solutions
Fiction production has one of the heaviest carbon footprints in television, and the increase in series being ordered is exacerbating the problem. Traditional production is based on legacy technology and obsolete models. Helion has been at the forefront of adapting technology and developing production strategies that effectively lower the negative ecological impact of production.